Online Education Marketing Officer

The University of Aberdeen seeks a creative and experienced marketing professional to join the Digital Marketing team within the Directorate of External Relations and drive the growth of Online Education.

School/Section

External Relations

Staff Category

Administrative

Duration of Post

Substantive

The University of Aberdeen has significantly grown its portfolio of fully online programmes and courses and Online Education is an increasingly important part of the University’s teaching portfolio.

You would be responsible for delivery of marketing support to drive forward the growth of the University’s online learning population and for the implementation and ongoing development of integrated marketing plans. You will support the development and delivery of online learning-focused marketing campaigns for student recruitment, including content & collateral development, advertising, events, analytics and digital marketing, with a particular focus on executing campaign plans that drive high quality leads and relevant traffic to the University of Aberdeen’s digital platforms.

You must be an experienced marketing professional with experience in planning and implementing paid campaigns across a range of digital channels.

Salary will be at the appropriate point on the Grade 5 scale (£29,619 – £33,314 per annum), with placement according to qualifications and experience.

Informal enquiries can be made to Mark Elrick, Lead Digital Marketing Officer at mark.elrick@abdn.ac.uk.

This post does not meet the minimum requirements as issued by UK Visas & Immigration (UKVI) to qualify for an employer-sponsored visa.   We are therefore unable to consider applications from candidates for this post who require sponsorship to work in the UK.

Job Reference Number: MKT029A

The closing date for the receipt of applications is: 14 October 2022

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