Description
Market leaders are expected to lead and coordinate all local market activities (i.e., client appreciation, colleague appreciation). The marketing function no longer provides support to manage these activities.
Using historical data, input from marketing team, geography leaders, and local admins, create regional marketing calendars Share access to the calendar and provide regular updates for region leaders on region and marketing events happening in the U.S.
Note: Employment-based non-immigrant visa sponsorship and/or assistance is not offered for this specific job opportunity.
The Role
Draft, propose and implement local marketing and client appreciation events Develop marketing templates to include client invites, communications and follow-up for all events.
Compile invitation list leveraging data from sales ops business leaders and overall market to identify targeted clients and follow up with client leads to encourage attendance
Collaborate with sales ops to size the revenue impact and market opportunity for events.
Leverage Paragon (or use Cvent if we get a license) to create and send event invitations.
Partner with local senior sellers to manage communications for marketing events including:
Send out event reminders and follow up before the event.
Track follow up opportunities and work with admins to get opportunities logged into Dynamics.
Gather feedback, analyze results, to summarize overall event impact, and recommend follow-up actions and improvements for future similar events
Coordinate local senior seller meetings:
Partner with local leadership teams to identify content and make recommendations by sharing information on current and prior marketing events based on the goals of the market
Draft meeting decks and other communications required for the meeting
Track follow up opportunities and work with admins to get opportunities logged into Dynamics.
All-Colleague Meeting support
Provide updates and take lead on drafting content creation for market leaders which may include coordinating with other market or corporate colleagues to compile data
Track engagement and feedback from colleagues, analyze the data and make recommendations for follow-up opportunities
Overall market activity coordination
Planning and project management – create/maintain master project plan to track market activity and provide regular updates to ensure all events are completed on time and budget.
Leverage internal and external resources (National Marketing, Paragon, AMEX Meetings)
Leverage and direct local admins and facilities for materials, catering, meeting space, nametags, registration table management, onsite support, etc.
Obtain compliance approvals
Draft and provide event communications
Manage event budgets, invoice payment, and cost analysis
Leverage materials and successes/lessons learned and experiences between markets to make recommendations on marketing calendar/events
Gather and share feedback with NA Sales & Client Management Team
Qualifications
The Requirements
Knowledge of computer software including Word and Excel
Knowledge of office procedures, practices and equipment
Ability to multitask in a variety of computer programs
Ability to succeed in a volume production matrix driven environment
Ability to enter, transcribe, store and maintain data electronically
Ability to evaluate information against a given standard
Ability to understand written information in work related documents
Oral & Written Communication Skills
Ability to work under stress in a high volume environment
Interpersonal skills
Ability to work in a team setting
College diploma or degree preferred
Qualified candidates will be those who demonstrate the following skills: effective verbal and written communication, time management and prioritization, strong attention to detail, customer service capabilities and commitment to personnel growth.
Proficiency in computer skills including Microsoft Outlook, Microsoft Word, Excel and PowerPoint and the ability to navigate within the Internet required
Compensation and Benefits
Base salary range and benefits information for this position are being included in accordance with requirements of various state/local pay transparency legislation. Please note that base salaries may vary for different individuals in the same role based on several factors, including but not limited to location of the role, individual competencies, education/professional certifications, qualifications/experience, performance in the role and potential for revenue generation (Producer roles only).
Compensation
The base salary compensation range being offered for this role is $70,000-$90,000 USD per year.
This role is also eligible for overtime.
Company Benefits
WTW provides a competitive benefit package which includes the following (eligibility requirements apply):
Health and Welfare Benefits: Medical (including prescription coverage), Dental, Vision, Health Savings Account, Commuter Account, Health Care and Dependent Care Flexible Spending Accounts, Group Accident, Group Critical Illness, Life Insurance, AD&D, Group Legal, Identify Theft Protection, Wellbeing Program and Work/Life Resources (including Employee Assistance Program)
Leave Benefits: Paid Holidays, Annual Paid Time Off (includes paid state/local paid leave where required), Short-Term Disability, Long-Term Disability, Other Leaves (e.g., Bereavement, FMLA, ADA, Jury Duty, Military Leave, and Parental and Adoption Leave), Paid Time Off (https://cdn-static.findly.com/wp-content/uploads/sites/1862/2023/01/31091722/Washington-State-Time-Off.pdf) ( Washington State only )
Retirement Benefits: Contributory Pension Plan and Savings Plan (401k). All Level 38 and more senior roles may also be eligible for non-qualified Deferred Compensation and Deferred Savings Plans. If Level 38 or more senior role is in Washington State, you must add the retirement benefits paragraph to the job description. Please note: Producer Sales roles are not currently eligible for the WTW Pension Plan.
EOE, including disability/vets
This position will remain posted for a minimum of three business days from the date posted or until sufficient/appropriate candidate slate has been identified.
To help us track our recruitment effort, please indicate in your cover/motivation letter where (jobs-near-me.eu) you saw this job posting.
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