Head of Marketing

Job title:

Head of Marketing

Company

Polestar

Job description

In an ambitious growth strategy, we are now looking for a Head of Marketing to join the Polestar Austria team.Let us describe the challenge we offerDirectly reporting to the Managing Director, you will cover the following topics with your team: Media & communications, trade marketing activities and product marketing including competitiveness analyses.This will require someone who can manage and lead multiple high-level stakeholders, both internal and external, as Marketing is integral to the success of Polestar Austria. You will possess a positive, ‘can-do’ attitude, excellent time management and the ability to balance multiple tasks, and switch your focus as needed.What you’ll doThe responsibilities include:· Develop the marketing strategy in Austria to be consistent with the overall global marketing strategy and implementation roadmap. This includes new product launches, and driving awareness for our existing product line· Grow the Polestar brand in Austria and driving brand awareness, consideration, and relevance amongst our target audiences· Collaborate with Polestar HQ marketing teams to launch global and regional strategic initiatives· Be the first driver in developing promotions and finding the right balance between competitiveness and profitability· Lead and execute B2B & B2C events within the Austrian market· Deliver exemplary CX across all brand touchpoints in strong collaboration with other departments· Lead agency partner relationships to drive the innovative, thoughtful work that meets overall objectives· Develop strategies and campaigns that align with our business objectives in the region, including media engagements, digital and social activations, events and partnerships· Provide Communication advice to our retail partners and lead the local Polestar approach· Drive our digital-first, consumer-centric approach across all aspects of the business together with the global team· Responsible for financial planning and reporting (paired with KPI framework to deliver campaign attribution/ROI measurement)· Lead, activate, and execute consumer communications across all channels· Oversee CRM, social media, and community management channels· Lead, coach and inspire a small marketing teamYou and your skillsTo be successful in this role you have/are:· At least 5 years of experience in a similar role. Experience in automotive is absolute a plus.· Strong and proven leadership experience in marketing management (3 – 5 years)· Strong product skills to be able to build up with the team a solid and robust strategy with our EV models· Strong communication and interpersonal skills: a collaborative ethos and the ability to effectively interact with and influence a diverse group of people

· Strong quantitative and qualitative analytical skills· Extended knowledge especially in the B2B business and able to connect to other departments in a quick way (e.g. Sales, CX, Finance)· Able to set up strong focus on competitiveness to set up the right strategy for Polestar in Austria· Working experience with retail partners in automotive is a plus· Excellent oral and written communication in English and German· Excellent knowledge of all MS office programsAt Polestar, you will be part of a cross-functional and international team, with English as a natural language for written and spoken communication. Since Polestar’s in a scale up phase you thrive by working in a fast-paced environment. Competence and experience are important, but personality is key!People at PolestarAs we are in a phase of setting up our global organization and developing processes and tools while growing at a high speed, experience is required to manage the level of complexity and fast decision taking. We are a flat organization with a Go-Get-Attitude, and we act as a strong team to get things done to enable the business to be successful. We work with speed and engagement in a collaborative manner.We know that a change is needed. We also know that each one of us can help bring about that change. Our commitment to becoming climate-neutral by 2040 is just as important to us as being inclusive, diverse, and innovative. Together, we are creating, collaborating and experimenting to usher in a new era of sustainable mobility.We are an electric performance brand, determined to improve the society we live in.Is this you?If you are interested in joining the Polestar family, don’t wait with submitting your application. We apply a continuous selection process, and the job post will be open until the position is filled.Are you ready for the journey? Which is electric by the way…Join a global team dedicated to improving the societies we live in through sustainable, electric mobility.

Expected salary

Location

Wien

Job date

Wed, 19 Mar 2025 05:23:28 GMT

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