Digital Recruiter & Enrollment Marketing Coordinator (18435)

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At American University we value open and honest inquiry, servant leadership, and the affirmation of the human dignity of all. We envision a thriving AU community where individuals of all identities and experiences are understood, appreciated, and fully included, and where equitable treatment, opportunities, and outcomes prevail. 

Our diverse community of students, faculty, and staff represent every state and more than 150 countries. Our internationally recognized faculty are today’s thought leaders in the areas of public policy, law, the arts, communications, international development, and more. Our staff are innovative, service-oriented, and dedicated to moving the university towards achieving its strategic goals. We are committed to an excellent experience for all of our students, faculty and staff and share a passion for creating change through our knowledge and our work. 

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Summary/Objective

The Digital Recruitment and Enrollment Marketing Coordinator manages the execution of enrollment marketing campaigns for online and on campus graduate programs in conjunction with CAS Marketing and Communications team, and acts as the key liaison between the Graduate Enrollment Management (GEM) team, Graduate Program Directors, and CAS Marketing and Communications. The incumbent works closely with CAS Marketing and Communications to ensure and implement an effective marketing and enrollment strategy to support CAS graduate degree programs. The Coordinator reports to the Assistant Dean, Graduate Enrollment Management, College of Arts and Sciences and works closely with Assistant Dean, Communications and Outreach, College of Arts and Sciences.

Essential Functions

Position Type/Expected Hours of Work

• Full Time – Bi-weekly, 35 hours per week.

• Coordinator A

• Non-Exempt

• This is a union-eligible position. 

Salary Range

• Commensurate with experience.

Required Education and Experience

• Bachelor’s Degree

• 2-4 years of relevant experience in higher education or education marketing.

• Initiative, drive, and flexibility

• Innovative problem solving

• Capacity for detail and strategy

• Ability to excel in a multicultural environment

• Ability to lead/manage with an inclusive perspective and support DEI frameworks and initiatives.

Preferred Education and Experience

• Master’s Degree in Marketing or a closely related field.

• Familiarity with CRM databases

Additional Eligibility Qualifications

Benefits

AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite. Click here to learn about American University’s unique benefit options .

Current American University Employees

If you are a current employee at American University, please log into AsuccessfulU through the myAU portal . Once in AsuccessfulU, please select the Careers tile which will take you to our internal career page. 

Contact Us

For more information or assistance with the American University careers site, email [email protected] .

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively “Protected Bases”) in its programs and activities.