Digital Designer

Business Unit

Fixed Term (Fixed Term), Full time

Closing Date: May 31, 2024

The Ontario Securities Commission (OSC) is the statutory body responsible for regulating Ontario’s capital markets in accordance with the mandate established in the provincial Securities Act and the Commodity Futures Act. The mandate of the OSC is to provide protection to investors from unfair, improper or fraudulent practices, to foster fair, efficient and competitive capital markets and confidence in the capital markets, to foster capital formation, and to contribute to the stability of the financial system and the reduction of systemic risk. This mandate is performed through policy, operational, adjudication and enforcement work. The OSC also contributes to national and global securities regulation development.

We offer a diverse, fair, and flexible work environment and take pride in our challenging and rewarding work.

The OSC is the only securities regulator in Canada to create a dedicated Investor Office with an aim to achieve better investor outcomes. The Investor Office sets the strategic direction and leads the OSC’s efforts in investor engagement, education, outreach and research. The Investor Office also brings investor perspectives to the organization and contributes to policy development. To support this work, the Investor Office uses research and behavioural science to test policy proposals and explore how emerging capital market trends are affecting retail investors.

Our Digital Designer plays a key role in helping people get smarter about money. The Digital Designer is responsible for creating effective and engaging visual content for Investor Office financial education initiatives, including the award-winning GetSmarterAboutMoney.ca, one of Canada’s most visited financial education websites. The designer also helps measure and analyze the performance and effectiveness of Investor Office educational initiatives through the use of analytics and is an active participant in broader financial education and outreach of the Investor Office.

Key Duties and Responsibilities:

Reporting to the Manager, Investor Education and Outreach, the Digital Designer will:

• Design effective and engaging visual content and tools for Investor Office digital and print initiatives to help people get smarter about money and make better financial decisions
• Oversee creative projects, such as educational videos and reports, and act as a liaison between internal and external teams
• Provide cross-department support and guidance for visual identity, accessibility, UI/UX and general design best practices
• Lead and manage paid digital campaigns, including writing and presenting briefs, in collaboration with the Investor Education and Outreach team
• Conceive, design and implement new digital educational initiatives, promotional campaigns and materials.
• Use various data analytics tools to measure the performance and effectiveness of educational and outreach initiatives, including but not limited to the OSC’s consumer site GetSmarterAboutMoney.ca
• Develop, implement and monitor performance measures of the OSC’s investor education, engagement and outreach efforts
• Manage vendor and supplier relationships
• Act as a brand ambassador to GetSmarterAboutMoney.ca, by following, maintaining and updating brand guidelines as necessary
• Leverage partnerships with stakeholders and utilize multiple visual approaches to reach and engage the maximum number of individual retail investors
• Create internal reports for management

Some examples of Investor Office educational properties include:

• GetSmarterAboutMoney.ca
• Investingquestions.ca
• InvestingIntroduction.ca
• Investor News
• GetSmarterAboutMoney on YouTube
• @smarter_money on Twitter and @GetSmarterAboutMoney on Facebook

Ideal skills and experience:

• Minimum of at least 5-7 years of relevant experience
• Has developed multiple creative and design projects, including ad campaigns for both digital and print, and possesses a portfolio of innovative and engaging work
• Experience designing for social media and digital display ads with a sophisticated understanding of current educational and outreach strategies and tactics, including segmenting of audiences, new technology tools for mobilization, and persuasive messaging
• Expert knowledge of Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. Additional experience with video and animation software such as AfterEffects is preferred
• Knowledge and understanding of digital user experience metrics and user-centered design methodologies to improve accessibility and usability of investor education resources
• Understands traditional and online marketing tools and search engine optimization
• Experience with Google Analytics, Mailchimp, Google Tag Manager and other tools, and possesses a demonstrated ability to learn new tools and methods quickly
• Knowledge of financial concepts and investor issues
• Ability to seek out and identify new and innovative design and communication methods
• Demonstrated experience and success in public affairs, strategic communications, marketing and/or effective stakeholder outreach strategies in complex multi-stakeholder environments
• Strong work ethic and ability to work as part of a high-performing team
• Understands the importance of delivering value for money
• Strong interpersonal skills
• High level of enthusiasm for the OSC’s mandate and the role of the Investor Office
• High degree of attention to detail

You might be the sort of person who:

• likes being part of a dynamic and creative team
• is active on multiple social media platforms
• is always on the lookout for new ideas and creative approaches to design and communications
• has a love of excellent design and typography and an understanding of why it is important
• is comfortable with numbers and can formulate a narrative about what those numbers mean

Grow your career and make a difference working at the OSC.

• OSC Employees: please apply in Workday using the Browse Jobs feature within your Jobs Hub *

We thank all applicants for their interest in the Ontario Securities Commission. We will contact those selected for an interview.

The OSC is committed to diversity and providing an inclusive workplace and providing accommodation in accordance with the Accessibility for Ontarians with Disabilities Act and the Human Rights Code. It is our priority to ensure employment opportunities are visible and barrier-free to all under-represented groups including but not limited to, Indigenous, Black and racialized groups, people with disabilities, women and people from the LGBTQ2S community, to achieve an employee demographic profile reflective of the demographic profile of Ontarians.

The OSC is a proud partner with the following organizations: BlackNorth Initiative, Canadian Centre for Diversity and Inclusion, and Pride at Work Canada

If you require an accommodation during the recruitment process, please let us know by contacting our confidential inbox HRRecruitment@osc.gov.on.ca. 

Visit Accessibility at the OSC to review the OSC’s policies on accessibility and accommodation in the workplace.

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