Copywriter, Social at Zillow

Copywriter, Social

Remote

locations

Remote-USA

time type

Full time

About the team

As a Copywriter (Social-Led and Culture-First), you will play a pivotal role in shaping Zillow’s brand voice and driving engagement through innovative campaigns across social, experiential, partnerships, OOH and beyond. You’ll flex your creative ideation skills and craft compelling narratives that resonate with our target audience.

About the role

We are seeking a candidate that can enrich the team with the following;

• Audience-Centric Concepts: Develop concepts that are culturally relevant, engaging, and aligns with our brand’s voice and messaging.
• Social Media Expertise: Demonstrates proficiencies in using various social media platforms and understands their nuances, algorithms and methodologies.
• Platform-Specific Copy: Create compelling, platform specific narratives, considering factors such as character limits, user behavior, and platform-specific best practices. While connecting with our audience on a cultural and emotional level.
• Collaboration and Partnership: Work closely with art directors, designers, and other team members to develop cohesive pitch decks and innovative campaigns. Contributing positively to a team environment.
• Innovation and Experimentation: Stay ahead of industry trends and explore new technologies to create groundbreaking content. Always looking for new and creative ways to engage audiences.

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.

In California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC the standard base pay range for this role is $42.40 – $67.70 Hourly. This base pay range is specific to California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC and may not be applicable to other locations.

In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location. Actual amounts will vary depending on experience, performance and location.

Who you are

• Proven experience as a copywriter, specializing in social media and content centered around cultural themes.
• Strong writing skills and ability to craft compelling narratives.
• Expertise in social media platforms and their nuances.
• Understanding of cultural trends, subcultures, social movements and insights.
• Excellent communication and collaboration skills.
• Ability to work independently and meet deadlines.
• Passion for staying up-to-date on industry trends and emerging technologies.