Coordinator, Law School Marketing and Communications

University of San Diego

The Coordinator works directly with the Manager, Law School Marketing & Communications and for the Associate Director, Law School Marketing and Communications to coordinate, create, and execute compelling marketing and communications materials, including associated content, for the law school’s external and internal audiences. The Coordinator will assist in drafting articles, digital communication, and other content for law school outreach materials; maintain editorial quality and monitor text and information provided by 3rd party vendors and internal partners for accuracy and consistency. The Coordinator, under guidance and direction from the Associate Director, will collaborate with faculty, administrators, staff, alumni, and vendors to produce 15 to 20 marketing and communication projects each year for law school departments ensuring projects are aligned with the strategic goals of the law school and within budgets established. The Coordinator will also collaborate with the University’s creative service department to ensure the proper use of the school’s graphic standards.

Duties and Responsibilities:

Law School Website/Operations Systems:                                                                     

  • Train law school employees on the law school’s operating systems (Cascade, Salesforce, etc.)
  • Work with internal law school departments on website redesigns
  • Works with external agency on SEO for top tier pages, and manages rebranding and moving content of lower level pages into the new system.
  • Serve as liaison for course description updates with dean’s suite and other departments
  • Assist with maintenance of law school’s operating systems (Salesforce, Canva, MyPostings, and Cascade).

Production/Project Management:                                                                                    

  • Assists in the development, production and distribution of law school marketing and communications materials/platforms to support the communication needs departments as needed including videos and bulletins; direct mail pieces and other print and digital materials, website redesign, and SEO

This includes the following:

  • Assists with executing the Associate Director’s strategic vision with a range of cross-functional partners to develop, document and consistently execute protocols to guide external messaging and delivery.
  • Coordinates materials and projects for various law school departments including print, digital, and videos as needed.
  • Identifies and helps draft compelling feature stories on alumni, faculty, staff, and students to feature in various platforms as needed.
  • Assists with new content development, editing, external agency project management, video development and collaboration with administrators, faculty and alumni.
  • Responsible for tactical elements of creating emails for US News, speaker series, invitations and other marketing/promotional emails  as needed
  • Collect, research, and maintain alumni updates for Law School magazine.

Writing and Design:  

  • Assists with creating targeted executive communications for internal and external audiences, including media relations, short-and-long form written communications, for Advocate, website and social posts etc.
  • Assists with developing the law school’s collateral pieces (includes bulletins, brochures, invitations, direct mail postcards) as assigned. Writes and edits articles for review and approval by the Associate Director.


  • Assists with the development, organization, and maintenance of media gallery of high volume of video and still assets.
  • Assists with the setup of all necessary photography for the law school departments; books photographers and manages photo shoots.
  • Coordinate quarterly headshots for adjunct faculty, staff, and administrators.
  • Photography for social media purposes, as needed.

Special Conditions of Employment:

Must be available to work nights and weekends to support law school events.

Effective June 1, 2023, based on CDC guidance, the University strongly encourages all campus members to stay up to date with Influenza and COVID-19 vaccination recommendations.  For more regarding information USD’s COVID-19 protocols, please visit

Background check:  Successful completion of a pre-employment background check.

Degree Verification Requirement: Persons offered employment in this position will be required to provide official education transcripts for degree verification purposes. 

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