Coordinator, Digital Communications

Posting Number SF01982

Job Title Coordinator, Digital Communications

Position Number 106545

FTE 1.00

FLSA Exempt

Position Type Professional Staff

Union PSA/NEA – Professional Staff Assoc

Pay Grade Level Grade Level: 10

Pay Grade Range Anticipated Hiring Salary: $57,399

Status Calendar Year, Full-time, Permanent

Department Graduate School

Contact(s) 

Please note: Job applications must be submitted directly online only at: (https://jobs.uri.edu)

Contact Phone/Extension 

Contact Email 

Physical Demands 

Campus Location Kingston

Grant Funded No

Extension Contingency Notes 

Job Description Summary 

The search will remain open until the position has been filled. First consideration will be given to applications received by April 16, 2025. Applications received after April 16, 2025 may be reviewed depending on search progress and needs but are not guaranteed full consideration.

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About URI:

The University of Rhode Island enrolls approximately 17,000 students across its graduate and undergraduate programs and is the State’s flagship public research university, as well as the land grant and sea grant university, for the state of Rhode Island. The main campus is located in the historic village of Kingston, and the Bay Campus is located in Narragansett. Both campuses are near major beaches in a beautiful coastal community. URI is just 30 minutes from Providence, RI and within easy reach of Newport, Boston, and New York City.

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BASIC FUNCTION:

Work with the executive team of the Graduate school to develop and deploy communications and engagement efforts for the University of Rhode Island’s Graduate School. Lead, sustain, and grow the Graduate School’s website, social media presence, and other digital products. Collaborate with URI’s central marketing team, graduate programs, and graduate student organizations to develop engaging stories, coordinate digital products and messaging, and find ways to engage new and diverse audiences. Create content for public engagement, student recruitment, and Graduate School messaging campaigns.

Duties and ResponsibilitiesESSENTIAL DUTIES AND RESPONSIBILITIES:

Write and edit content for the Graduate Schools website, email newsletters, student recruitment campaigns, social media platforms, and printed publications.

Manage website content development, publishing, and maintenance. Work with the Web Team in the Department of Communications and Marketing in meeting web content standards. Work with the Department of Communications and Marketing to meet Brand, marketing, social media, and web content standards.

Use customer relations management (CRM) platforms (e.g., Slate) to develop campaigns for student recruitment, marketing, and both internal and external communications. Use the data from the CRM and other sources to develop innovative, new communication strategies.

Develop and implement social media strategies to engage targeted audiences across multiple social media channels. Plan, coordinate and create content including but not limited to articles, videos, web pages, podcasts, shareable images, etc. Develop and maintain key performance metrics to chart the progress of digital media efforts on a monthly basis. Monitor editorial content on social media platforms and track online activity on a continuing basis to assess audience attitudes and identify emerging issues that drive conversations. Optimize search engine optimization for Graduate School website and digital platforms.

Manage digital content calendar. Independently develop Graduate School content and stories in addition to those assigned by the Graduate School Executive Team. Maintain a high level of understanding of URI Graduate Programs to anticipate future needs.

OTHER DUTIES AND RESPONSIBILITIES:

Perform other duties as assigned.

LICENSES, TOOLS, AND EQUIPMENT:

Web publishing, html, web analytics, WordPress, Slate, Google Workspace, Canva, MS Office, image editing software, Instagram, Bluesky, Threads, Facebook, YouTube, LinkedIn, email marketing (e.g., Mailchimp).

Required QualificationsREQUIRED:

1. Bachelor’s degree in communication studies, advertising, marketing, public relations, journalism, writing, digital media production or related field.

2. Minimum three years digital content production and content management experience.

3. Demonstrated strong verbal and interpersonal communication skills.

4. Demonstrated proficiency in written communications skills.

5. Demonstrated ability to work with diverse groups/populations.

6. Demonstrated experience in Web writing and content development.

7. Demonstrated experience developing and implementing social media campaigns.

8. Demonstrated experience with social media publishing platforms.

9. Demonstrated experience with content management systems (including WordPress).

10. Demonstrated experience using analytics to measure effectiveness.

11. Demonstrated experience in multimedia creation.

12. Demonstrated experience in developing content in collaboration with a diverse set of teams.

Preferred QualificationsPREFERRED:

1. Demonstrated experience implementing search engine optimization (SEO) strategies.

2. Demonstrated experience implementing digital accessibility standards.

3. Demonstrated experience developing and implementing drip and marketing communication campaigns in a Slate CRM.

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The University of Rhode Island is an equal-opportunity employer committed to the principles of affirmative action. It is the policy of the University of Rhode Island to provide reasonable accommodation when requested by a qualified applicant or employee with a disability.

Environmental ConditionsThis position is not substantially exposed to adverse environmental conditions.

Posting Date 03/25/2025

Closing Date

Special Instructions to ApplicantsPlease attach the following 3 (PDF) documents to your online Employment Application:

(#1) Cover letter.

(#2) Resume.

(#3) Other Document – References – the names and contact information of three professional references. (Note: this document is required even though references may be listed on the application).

Quicklink for Postinghttps://jobs.uri.edu/postings/14984

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