Annual Giving Communications Manager

Updated: Oct 11, 2022
Location: Irvine-Campus
Job Type:
Department: Annual Programs

Job Opening ID: 44023
Reports To: Senior Director, Annual Giving
Working Title: Annual Giving Communications Manager
Department: Annual Programs
Bargaining Unit: 99
FLSA: Exempt
Payroll Job Code: 007477
Job Location: UCI Campus- Irvine
Percent of Time: 100%
Work Schedule: 8-5, M-F some nights/weekends
Employee Class: Career
 
Position Summary:
 
In 1965, the University of California, Irvine was founded with a mission to catalyze the community and enhance lives through rigorous academics, cutting-edge research, and dedicated public service. A top public university, UCI has become internationally recognized for improving lives through research and discovery, fostering excellence in scholarship and teaching, and engaging and enriching the community. Today, UCI continues to inspire change and pioneer new ideas with the support of its generous partners, alumni and friends. Through the combined efforts of the University Advancement & Alumni relations team, the University is able to share its amazing achievements, build lasting relationships and generate support for important campus programs and initiatives. University Advancement seeks to strengthen contributions in research, education, and service; accelerate the university’s place among globally preeminent research universities; and bring together passions, skills, and creativity to further improve people’s lives.
 
The Annual Giving Communications Manager is responsible for leading the day-to-day operations of annual giving communications activities and developing an integrative marketing and communications strategy for the fundraising and communications efforts of the Annual Giving programs which includes designing, writing, editing and proofreading support for the Annual Giving department. In addition to supporting the Annual Giving team, the incumbent also works with the Senior Director, Advancement Communications, to ensure that the communications strategy for the Annual Giving department is in line with the strategy for University Advancement. This position involves all aspects of marketing, including planning, advertising, promotion, public relations, program and product development, distribution, and research to meet the department’s goals and objectives. Manages all communications activities by directly providing writing, publication and graphic design, photography, video conceptualization and production, social media development and deployment, and other media. Using business intelligence tools and reporting, they will recommend targeted approaches for various audiences in solicitation and stewardship activities as well as other communications such as newsletters and social media initiatives, website updates, as needed; and work with donors, students, alumni and parents to create content. Assists in developing budgets and goals, and achieving goals within budgetary parameters.
 
Compensation Range:
 
$75,000 – $80,000
 
Department Website:
 
https://give.uci.edu/
 
Required:
 
At least four to five years of related experience in marketing, writing and/or annual giving fundraising experience or related experience, with proven organizational skills, preferably in an institution of higher education or other non-profit organization. Considerable experience in persuasive writing, and editing solicitation letters, articles, business letters, scripts and other communication materials. Previous work with design programs, such as Adobe Creative Suite is preferred. Previous experience using Salesforce Marketing Cloud or similar is preferred. Previous work with a crowdfunding platform, such as ScaleFunder, is preferred Social media marketing experience preferred. Experience managing vendor relationships and working with variable content marketing preferred. Experience using Salesforce or other similar fundraising database programs preferred.
Bachelor’s degree in related area and / or equivalent experience / training. Undergraduate or graduate degree in journalism, public relations, marketing, communications or related subject preferred.
Demonstrated ability to speak and write persuasively about the value of philanthropy to higher education with a keen eye for detail and superior proofreading skills. Writing and graphic design skills to include campaign materials, solicitation letters, correspondence, and response devices. Clear grasp of graphic design tools to successfully create images, artwork, and forms. Knowledge and skills to advise and consult with management to ensure delivery of the desired message to the target and / or broad general audiences. Experience in niche marketing, branding and segmentation strategies. Knowledge of marketing/solicitation strategies for a major research institution. Knowledge and understanding of technical applications to effectively direct technical staff, or personally perform technical work, including design concepts, various media, and applications. Outstanding writing and editing skills. Must possess a proficiency in communicating effectively with diverse audiences. Writing must be clear and concise with correct spelling and grammar. Solid written, verbal, interpersonal communications, active listening and political acumen skills. Demonstrated skill in project management at a senior level. Demonstrated time management, organizational and planning skills. Demonstrated project management skills to manage multiple and complex projects. Demonstrated ability to work independently. Ability to use PowerPoint with advanced knowledge of digital design techniques. Adobe Suite experience desired. Knowledge of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and most appropriate and effective applications. Solid skills to create, develop, and implement comprehensive long and short term strategic communications plans.
 
Preferred:

Knowledge of the organization, its achievements, mission, vision, goals, policies, practices, infrastructure, and a strong knowledge of current affairs, and issues in higher education, philanthropy and/or healthcare. Familiarity with Twitter, Facebook, LinkedIn, Flickr, YouTube and other emerging social media Knowledge of location protocols and channels for communication internally and externally. Familiarity with the operations of a university annual giving function

Special Conditions Required:

Must posses a valid California driver’s licenses and participate in the DMV Pull Notice Program. May be required to work occasional eventings and weekends. May be required to drive on occasion in order to perform the routine or essential job responsibilities for the position.

Conditions of Employment
The University of California, Irvine (UCI) seeks to provide a safe and healthy environment for the entire UCI community. As part of this commitment, all applicants who accept an offer of employment must comply with the following conditions of employment:

• Background Check and Live Scan
• Legal Right to work in the United States
• Vaccination Policies
• Smoking and Tobacco Policy
• Drug Free Environment

The following additional conditions may apply, some of which are dependent upon business unit or job specific requirements.

• California Child Abuse and Neglect Reporting Act
• E-Verify
• Pre-Placement Health Evaluation

Details of each policy may be reviewed by visiting the following page – https://hr.uci.edu/new-hire/conditions-of-employment.php
Closing Statement
The University of California, Irvine is an Equal Opportunity/Affirmative Action Employer advancing inclusive excellence. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories covered by the UC nondiscrimination policy .
We are committed to attracting and retaining a diverse workforce along with honoring unique experiences, perspectives, and identities. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable, and welcoming.
UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500 or eec@uci.edu .
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